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The Folklore

The Folklore Group

Using technology, education, and community to connect creators around the world and disrupt global commerce.

Our Company

The Folklore Group owns and operates The Folklore and The Folklore Shop. The Folklore is a global membership community for independent brands to learn, connect, and sell. The Folklore Shop is the premier e-commerce destination for conscious consumers to discover and shop the greatest selection of sustainable, diverse, and innovative global brands.
Our Offering

The Folklore For Brands

The Folklore membership provides brands with technology, education, and community resources to grow their business and better connect and collaborate with retailers and service providers. EXPLORE

The Folklore For Consumers

The Folklore Shop is the premier e-commerce destination for conscious consumers to discover and shop the greatest selection of sustainable, diverse, and innovative global brands. EXPLORE

The Folklore For Retailers

Our wholesale marketplace enables retailers to seamlessly discover and shop premium fashion, beauty, home, and lifestyle products from the greatest collection of diverse, sustainable and innovative global brands. EXPLORE

The Folklore For Service Providers

Service providers can get their talents and services in front of our community of global brands on The Folklore Source, our vetted talent marketplace. EXPLORE

Our Values

Community: Fostering relationships and engagement among individuals and corporations striving to see our community win.

Connectivity: Facilitating valuable and long-lasting connections between brands and global customers and partners.

Diversity & Inclusivity: Providing the world with opportunities to amplify diverse creativity and champion inclusivity.

Growth: Developing streamlined supply chain systems that expand entrepreneurship, jobs, manufacturing, and the overall economy in emerging markets.

Impact: Creating solutions that have a positive impact on the way brands, retailers, and consumers engage in conscious commerce.

Innovation: Celebrating and undertaking innovation as a means to develop a better and more sustainable society.